Greg produces/edits branded content for W Hotels & Resorts, Anomaly, Disney Interactive, CBS Sports, Spike TV & Food.com. He also edits videos for musicians and brands on Instagram.
Greg got his start working on 2 award winning documentaries, One Day on Earth & Garbage Dreams. With a passion for all things digital, Greg took on projects for Airwalk and Radio.com. He moved to Los Angeles in 2013 and started editing branded content at agencies Crispin Porter + Bogusky and McCann. He cut promos for Spin Magazine, Spike TV's Lip Sync Battle, Logo Networks, and a short doc for US AID.
Greg saw the mass potential of online video when YouTube launched in 2006. He spent the next few years writing, producing and learning how to edit. Greg took classes at the School of Visual Arts and studied documentary storytelling at The Edit Center in 2008.
Living in NYC, Greg ran large scale PR campaigns and learned the incredible power of digital storytelling. He managed multi-million dollar media buys, search engine marketing campaigns, and social media strategy for both startups and the Fortune 500.